New Koch, Old Questions
Elements of Trust

What CEOs are thinking

From Fortune magazine's editor Alan Murray in his daily newsletter:  "On Friday evening, FORTUNE assembled nearly 30 corporate leaders for a discussion that focused on what big business can do to rebuild its trust with a global public that has clearly grown skeptical. ... The single table conversation covered the need to put purpose as well as profit at the center of a company's strategy, the importance of transparency in an age of social media, the value of engaged employees in spreading a company's story, and the need to build customer trust one person at a time."


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